GRADIENT IS AN EXPERIENTIAL MARKETING AGENCY BUILT FOR PERFORMANCE.

NYC | LA | MIAMI | PARIS

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Gradient sits at the intersection of experience design and performance marketing.


We design activations that do three things simultaneously: build brand equity in the room, generate content that performs across channels, and capture the data that makes your investment defensible.


This is what we call the IMPACT architecture. It is how we bridge the gap between what a brand feels and what finance can see.We run programs in the most competitive, high-scrutiny industries, in the most demanding markets in the world. That means our production standards, permitting expertise, and measurement rigor are built for brands that cannot afford a miss. Every activation we produce is designed as a live experience with a measurable commercial objective.

WHAT WE MANAGE, WE MEASURE

WHAT WE MANAGE,

WE MEASURE

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GLOBAL CLIENTS

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FILTER BY INDUSTRY

CORE SERVICES

Experiential Marketing & Brand Activations

Best for: Brands that need to show experiential spend turning into pipeline, not just impressions

We design activations with a built-in next step for the consumer. Pop-ups, product launches, retail experiences, empowering summits, and large-scale events architected around audience journey mapping and measurable conversion points.

Experiential Marketing & Brand Activations

Best for: Brands that need to show experiential spend turning into pipeline, not just impressions

We design activations with a built-in next step for the consumer. Pop-ups, product launches, retail experiences, empowering summits, and large-scale events architected around audience journey mapping and measurable conversion points.

Technology-Driven Immersive Experiences

Best for: Brands that need experiential to feed CRM and not just create moments.

Every technology-driven build includes real-time content capture and first-party data collection systems. AR, VR, interactive installations, and projection mapping, engineered to generate opt-in engagement, social-first assets, and usable attendee data.

Technology-Driven Immersive Experiences

Best for: Brands that need experiential to feed CRM and not just create moments.

Every technology-driven build includes real-time content capture and first-party data collection systems. AR, VR, interactive installations, and projection mapping, engineered to generate opt-in engagement, social-first assets, and usable attendee data.

Content Amplification & Social Ecosystem

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Every activation is engineered as a content system. Platform-native capture, livestream integration, influencer-ready moments, and social-first edit workflows that produce assets hours after the event. This is how experiential spend earns a cost-per-impression that competes with digital media; and how you show finance the event is still working on Monday.

Content Amplification & Social Ecosystem

XX

Every activation is engineered as a content system. Platform-native capture, livestream integration, influencer-ready moments, and social-first edit workflows that produce assets hours after the event. This is how experiential spend earns a cost-per-impression that competes with digital media; and how you show finance the event is still working on Monday.

Strategic Experiential Consulting

Best for: Brands that need to defend experiential budget internally.

Most agencies design experiences first and measure after. IMPACT starts with the commercial outcomes your brand is accountable for and works backward to the activation design. We map every touchpoint to a trackable KPI -- from first-party data capture to brand lift to post-event content performance.

Strategic Experiential Consulting

Best for: Brands that need to defend experiential budget internally.

Most agencies design experiences first and measure after. IMPACT starts with the commercial outcomes your brand is accountable for and works backward to the activation design. We map every touchpoint to a trackable KPI -- from first-party data capture to brand lift to post-event content performance.

Frequently

Asked Questions

01

WHAT DOES AN EXPERIENTIAL MARKETING AGENCY DO?

02

HOW IS EXPERIENTIAL DIFFERENT FROM EVENT MARKETING

03

WHAT INDUSTRIES DOES GRADIENT SPECIALIZE IN?

04

WHERE DOES GRADIENT OPERATE?

05

HOW DO YOU MEASURE ROI FOR EXPERIENTIAL MARKETING?

Frequently

Asked Questions

01

WHAT DOES AN EXPERIENTIAL MARKETING AGENCY DO?

02

HOW IS EXPERIENTIAL DIFFERENT FROM EVENT MARKETING

03

WHAT INDUSTRIES DOES GRADIENT SPECIALIZE IN?

04

WHERE DOES GRADIENT OPERATE?

05

HOW DO YOU MEASURE ROI FOR EXPERIENTIAL MARKETING?

Frequently

Asked Question

WHAT DOES AN EXPERIENTIAL MARKETING AGENCY DO?
HOW IS EXPERIENTIAL DIFFERENT FROM EVENT MARKETING
WHAT INDUSTRIES DOES GRADIENT SPECIALIZE IN?
WHERE DOES GRADIENT OPERATE?
HOW DO YOU MEASURE ROI FOR EXPERIENTIAL MARKETING?

Frequently

Asked Questions

01

WHAT DOES AN EXPERIENTIAL MARKETING AGENCY DO?

02

HOW IS EXPERIENTIAL DIFFERENT FROM EVENT MARKETING

03

WHAT INDUSTRIES DOES GRADIENT SPECIALIZE IN?

04

WHERE DOES GRADIENT OPERATE?

05

HOW DO YOU MEASURE ROI FOR EXPERIENTIAL MARKETING?

Let'S WORK

TOGETHER

HEADQUARTERED IN

NEW YORK

Featured reel
Customer comment
Customer comment
Customer comment

activating
globally

Let'S WORK

TOGETHER

HEADQUARTERED IN

NEW YORK

Featured reel
Customer comment
Customer comment
Customer comment

activating
globally

Let'S WORK

TOGETHER

HEADQUARTERED IN

NEW YORK

Featured reel
Customer comment
Customer comment
Customer comment

activating
globally

EXPERIENTIAL BUILT FOR PERFORMANCE

NEW YORK | LOS ANGELES | MIAMI | PARIS

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