AN ELEVATED TOWNHALL WITH AN EMPLOYEE FOCUS

AN ELEVATED TOWNHALL WITH AN EMPLOYEE FOCUS

AN ELEVATED TOWNHALL WITH AN EMPLOYEE FOCUS

The Ask

The Ask

A curated hybrid meeting that catered to both an in-person and a virtual audience hosted at Alice Tully Hall in NYC

A curated hybrid meeting that catered to both an in-person and a virtual audience hosted at Alice Tully Hall in NYC

The Idea

The Idea

The Power of Community

The Power of Community

The Need

The Need

Buzz & Excitement
Employee Engagement
Livestream Integration
Entertainment Breaks

The Solution

The Solution

Digital Platform & Invites
Venue Strategy
Performances
Bespoke Experience

500+

500+

500+

IRL GUESTS

IRL GUESTS

IRL GUESTS

89%

89%

89%

ENGAGEMENT RATE

ENGAGEMENT RATE

ENGAGEMENT RATE

600+

600+

600+

VIRTUAL ATTENDEES

VIRTUAL ATTENDEES

VIRTUAL ATTENDEES

The Challenge

THE CHALLENGE

Shiseido Americas wanted to curate a hybrid meeting that catered to both an in-person and a virtual audience. This occasion, hosted at Alice Tully Hall in NYC, showcased distinguished orators, captivating performances, and a cocktail hour.

Key Location Strategy

Seamless Check-In & Welcome

VIP Entry Strategy

Employee Bonding

Elevated Graphic Strategy

Food & Beverage

The Results

The Results

Leveraging the seamless integration of physical and virtual realms, attendees were granted the privilege of active engagement through a live Q&A session, fostering an interactive dialogue. Moreover, the gathering featured a captivating performance by the Taiko Drummers. 

Our in-house Live Video team controlled all screens, presentations, and audio within the room as well as the bespoke online experience. In addition a new control room was implemented on site, designed to leverage an existing infrastructure, ensure Gradient's quality standards, and so a seamless visual experience could be directed for all audiences.

500+ Person Live Presentation

AV, Live & Tech Management

Multi-Speaker Run of Show

Executive Keynotes

Japanese Performances

Employee Satisfaction

CREATIVE STRATEGY

CREATIVE STRATEGY

CREATIVE STRATEGY

Location Strategy
Food & Beverage
Perfomance Integration

Talent Strategy
Rehearsal Management
Content Management

Comms Strategy
Corporate Invitations
Employee Buzz

CREATIVE PRODUCTION

CREATIVE PRODUCTION

CREATIVE PRODUCTION

EXPERIENCE DESIGN
Spatial Design
Attendee Flow

CREATIVE DESIGN
Programming
Japanese Heritage

GRAPHIC DESIGN
Elevated Collateral
High-End Touchpoints

PHYSICAL PRODUCTION

PHYSICAL PRODUCTION

PHYSICAL PRODUCTION

LIVESTREAM
Digital Platform
Hybrid Integration

CONTENT
Content Capture
UGC Moments

  • VIEW MORE WORK -

A FUTURE FORWARD EXPERIENCE COMPANY

GLOBALLY CONNECTED — U.S. BASED

NEW YORK | LOS ANGELES | MIAMI

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