GRADIENT IS AN EXPERIENTIAL MARKETING AGENCY BUILT FOR PERFORMANCE.
NYC | LA | MIAMI | PARIS






Gradient sits at the intersection of experience design and performance marketing.
We design activations that do three things simultaneously: build brand equity in the room, generate content that performs across channels, and capture the data that makes your investment defensible.
This is what we call the IMPACT architecture. It is how we bridge the gap between what a brand feels and what finance can see.We run programs in the most competitive, high-scrutiny industries, in the most demanding markets in the world. That means our production standards, permitting expertise, and measurement rigor are built for brands that cannot afford a miss. Every activation we produce is designed as a live experience with a measurable commercial objective.
WHAT WE MANAGE, WE MEASURE
FILTER BY INDUSTRY

1/ST
1/ST RACING CONTENT PLATFORM

HENDRICK'S GIN
HENDRICK'S TALES OF THE COCKTAIL

MILAGRO TEQUILA
FIFA WORLD CUP STRATEGY

REEBOK
REEBOK CROSSFIT CHALLENGE

LAMBORGHINI
LAMBORGHINI ASPEN

LAMBORGHINI
LAMBORGHINI MOVEMBER

GENESIS
GENESIS HOUSE

LINCOLN
LINCOLN SUMMER HOUSE

LAMBORGHINI
LAMBORGHINI PEBBLE BEACH LAUNCH

GARNIER
GARNIER — DIAMOND SLEEK

L'Oréal Paris
PANORAMA CHROMATIC

URBAN DECAY
URBAN DECAY LIFT LAB

L'ORÉAL
L'ORÉAL WOMEN OF WORTH GALA

PUREOLOGY
LOVE LUSTER VALENTINES DINNER

CERAVE
CERAVE 20TH ANNIVERSARY

KIEHL'S CONCEPT STORE
KIEHL’S — CONCEPT STORE

KIEHLS
KIEHLS JACKSON HOLE

KERASTASE
KERASTASE LA VIE EN GLOSS

RARE BEAUTY
RARE BEAUTY

VERA WANG
VERA WANG LOVE FRAGRANCE LAUNCH

KIEHL'S AT GOV BALL
KIEHL'S GOV BALL

SKINCEUTICALS
SKINCEUTICALS

LA ROCHE POSAY
ACNE POSITIVITY DAY

MAYBELLINE
MAYBELLINE BRAVE TOGETHER

L'ORÉAL PARIS
L'ORÉAL PARADISE BIG DEAL

CAUDALIE
CAUDALIE VINE BAR

LA PRAIRIE
SKIN CAVIAR LAB

RARE BEAUTY
RARE BEAUTY PARIS

LA MER
LA MER IN-STORE "ANIMATIONS" PLAYBOOK

VIKTOR&ROLF
VIKTOR&ROLF

iT! COSMETICS
HELLO SUNSHINE

URBAN DECAY
URBAN DECAY LIP BOND LAUNCH EVENT

MAISON MARGIELA
AFTERNOON DELIGHT

CLINIQUE
CLINIQUE ID

KIEHL'S
KIEHL'S KRAWL

L'OREAL PREFESSIONNEL AIRLIGHT PRO
AIRLIGHT PRO LAUNCH

GIORGIO ARMANI BEAUTY
ARMANI LUMINOUS SILK MASTERCLASS

LANCÔME GÉNIFIQUE
LANCÔME GÉNIFIQUE

GIORGIO ARMANI
GIORGIO ARMANI — MY WAY POP-UP

KIEHL'S
KIEHL'S SEPHORIA

KIEHL'S
MONTAUK SUMMER SOCIAL

PRADA
PARADOXE INTENSE POP-UP

MAYBELLINE
A SUMMER CARNIVAL OF BEAUTY

iT! COSMETICS
IT COSMETICS POPUP

ARMANI BEAUTY
PRISMA GLASS

PRADA
PRADA PARADOXE - 3 CITY TOUR

TATCHA
TATCHA

LANCÔME
LANCÔME LA VIE EST BELLE POP-UP TOUR

CERAVE
CERAVE: HEROES BEHIND THE MASKS

THE WALL STREET JOURNAL
WSJ INVEST LIVE CONFERENCE

SHISEIDO
SHISEIDO AMERICAS — NATIONAL SALES MEETING

JAB
YEARLY INVESTOR CONFERENCE & RECEPTION

A+E NETWORKS
A+E NETWORKS 2022 COMPANY MEETING

SHISEIDO
SHISEIDO TOWNHALL

WSJ
WALL STREET JOURNAL

ZTE
AXON M LAUNCH

CSL BEHRING
ANNUAL MEETING SERVICE

20th CENTURY FOX
THE BIBLE EXHIBIT

VARIETY
POWER OF WOMEN

CHRISTIE'S
CHRISTIE’S — GLOBAL AUCTIONS REIMAGINED

META
META - PRIVACY POP-UP

WSJ 2024
WALL STREET JOURNAL HEALTH FORUM

JCP | JAB
JCP VIRTUAL INVESTORS CONFERENCE - 2022

Tiffany & Co.
TIFFANY & CO. BLUE BOOK 2025

CARTIER
CARTIER — TIME UNLIMITED

TIFFANY & CO
TIFFANY & CO. MASTERPIECES

AIR FRANCE
PARIS FOR DESSERT

CALIFORNIA CROWN
CALIFORNIA CROWN

PENFOLDS
THE PENFOLDS COLLECTION GLOBAL LAUNCH

BUCCELLATI
BUCCELLATI

THE BEEKMAN
BEEKMAN HOTEL

GOLDEN GOOSE
GOLDEN GOOSE — LA GOLDEN SPIRIT

HUBLOT
ART OF FUSION

SAKS FIFTH AVENUE
SAKS SAVES SUMMER

OMEGA
OMEGA

DOM PERIGNON
DOM PERIGNON

HENDRICK'S GIN
HENDRICK'S ANOTHERLAND

TRES GENERACIONES
A TOAST TO THE OFFICIAL TEQUILA OF BILLBOARD

HORNITOS
HORNITOS LIVE NATION TOUR

JIM BEAM
JIMNASTICS

DIPLOMATICO RUM
RUM REVELATION

BASIL HAYDEN
2023 BASIL HAYDEN X MICHELIN GUIDE TOUR

TRES GENERACIONES
EXPERIENTIAL STRATEGY PLAYBOOK & TOUR

THE MACALLAN
TIME : SPACE EXHIBIT

BASIL HAYDEN
BASIL HAYDEN'S PEBBLE BEACH

LEGENT
LEGENT MASTERCLASS

THE MACALLAN
TIME : SPACE MIAMI

APEROL
APEROL — TERRAZZA APEROL

Makers Mark
EXPERIENTIAL PLAN PLAYBOOK

LOUIS XIII
L’ODYSÉE D’UN ROI

DOM PÉRIGNON
TWO VINTAGES TRAVELED TO THE HAMPTONS AND BEYOND

KNOB CREEK
SINGLE BARREL PROGRAM REFRESH

STAR HILL FARM WHISKY
NATIONWIDE ACTIVATION STRATEGY TOOLKIT

VEUVE CLICQUOT
EMOTIONS OF THE SUN

SHOPIFY
ZERO PROOF LEISURE CLUB

JAMES BEAM
JAMES B BEAM: AMERICAN OUTPOST

HOUSE OF SUNTORY
HOUSE OF SUNTORY

BASIL HAYDEN
THE NEW AGE OF HOSTING

TIKTOK
CREATING FOR TIKTOK'S BIGGEST CREATORS

STRIPE SESSIONS
THE STRIPE SESSIONS

VITA COCO
VITA COCO

VITA COCO
CONCRETE JUNGLE GYM

VITA COCO
MLS FAN EXPERIENCE

TAG HEUER
F1 MIAMI TAKEOVER

GLENFIDDICH
GLENFIDDICH X ASTON MARTIN F1

MOËT & CHANDON
THE OFFICIAL CHAMPAGNE OF THE US OPEN

HITS
HITS NATIONAL STRATEGY PLAYBOOK

SIPSMITH
SMIPSMITH GIN WIMBELDON

KIKO MILANO
XTREME GLOSS HUNT







